Microsoft, News Corp Announce New TV, News and Web Video Apps For Xbox 360

Microsoft (NASDAQ:MSFT) and News Corp (NASDAQ:NWSA) announced plans to launch a series of new apps for Xbox LIVE that will feature content from News Corp.’s leading broadcast, news and Web properties. The apps will incorporate content -as well as voice- and motion-activated controls using Kinect for Xbox 360 – from brands including Fox Broadcasting Co., or FOX, Fox News Channel, IGN Entertainment Inc. and The Wall Street Journal.Video content from the Fox News Channel and FOX apps will be made available to authenticated subscribers of participating cable and satellite television distributors. News Corp. expects to announce authentication agreements to support the FOX and Fox News apps in the near future. All the News Corp. apps will be available to Xbox LIVE Gold members and are slated to launch in 2012.Microsoft (NASDAQ:MSFT) has potential upside of 11.2% based on a current price of $27.94 and an average consensus analyst price target of $31.08.