{"id":46215,"date":"2014-01-13T05:34:52","date_gmt":"2014-01-13T10:34:52","guid":{"rendered":"http:\/\/countingpips.com\/forex-news\/?p=46215"},"modified":"2014-01-13T05:34:52","modified_gmt":"2014-01-13T10:34:52","slug":"warning-cheesepocalypse-is-upon-us","status":"publish","type":"post","link":"https:\/\/www.investmacro.com\/forex-news\/2014\/01\/13\/warning-cheesepocalypse-is-upon-us\/","title":{"rendered":"Warning: Cheesepocalypse is Upon Us!"},"content":{"rendered":"<p>By <a href=\"http:\/\/WallStreetDaily.com\/\"><u>WallStreetDaily.com<\/u><\/a> <img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"http:\/\/www.wallstreetdaily.com\/wp-content\/uploads\/2014\/01\/cheese-warning-150x150.jpg\" class=\"attachment-thumbnail wp-post-image\" alt=\"Warning: Cheesepocalypse is Upon Us!\" style=\"margin-bottom: 5px\" \/><\/p>\n<p>Analysts and economists can&#8217;t resist fretting over the potentially terrifying impact of the Fed&#8217;s taper, which begins this month. I&#8217;m here to tell you that a more dire crisis is unfolding &#8211; an imminent shortage of everyday Americans&#8217; most beloved commodity.<\/p>\n<p>&#8220;We want you to hear directly from us that it&#8217;s true,&#8221; reads Velveeta&#8217;s official Tumblr page. &#8220;We are experiencing a temporary scarcity of our nation&#8217;s most precious commodity: Liquid Gold.&#8221;<\/p>\n<p>At the start of the NFL playoffs? Say it isn&#8217;t so!<\/p>\n<p>Sadly, it <em>is<\/em> so, my fellow <em>Wall Street Daily<\/em> readers.<\/p>\n<p><strong>Kraft<\/strong> (<a target=\"_blank\" href=\"https:\/\/www.google.com\/finance?q=NASDAQ%3AKRFT&amp;ei=7GXQUvCYMaS10AGgEw\">KRFT<\/a>) blames the shortage on &#8220;a combination of minor manufacturing challenges.&#8221;<\/p>\n<p>After last year&#8217;s hysteria over a potential shortage of chicken wings, you&#8217;d think companies providing the most popular football-season food items would take precautions. Apparently not.<\/p>\n<p>While Kraft swears that it&#8217;s a &#8220;short-term issue,&#8221; I wouldn&#8217;t trust them. If you&#8217;re having a Super Bowl party, stock up!<\/p>\n<p>Now, as far as what impact the appropriately dubbed &#8220;Cheesepocalypse&#8221; will have on Kraft&#8217;s overall business and stock price, I can&#8217;t tell you. Not until February 13. That&#8217;s when the company is slated to report fourth-quarter results.<\/p>\n<p>And that brings us to the next issue I want to address today &#8211; earnings. Because this time around, there are two things we should be extremely concerned about as the reporting activity kicks into high gear&#8230;<\/p>\n<p><strong>Where it&#8217;s At<\/strong><b><\/b><\/p>\n<p>Forget having \u201ctwo turntables and a microphone\u201d like the Beck song suggests. When companies start reporting earnings en masse in a few weeks, earnings growth is \u201cwhere it\u2019s at.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter\" alt=\"\" src=\"http:\/\/www.wallstreetdaily.com\/wallstreet-research\/charts\/0114_Earnings.png\" width=\"500\" height=\"323\" \/> Why? Because stock prices ultimately follow earnings. But lately, they&#8217;ve been advancing on the backs of multiple expansions. So investors are paying more and more for the same penny of earnings.<\/p>\n<p>Case in point: In the last 12 months, the price-to-earnings (P\/E) ratio on the S&amp;P 500 Index expanded almost 20% &#8211; from 14.7 to 17.3.<\/p>\n<p>That&#8217;s not a sustainable situation. When P\/E ratios soar uncontrollably, the end of the bull market is nigh.<\/p>\n<p>Now, there are two ways to keep multiple expansions in check. Either the denominator in the calculation (earnings) increases or the numerator (prices) decreases.<\/p>\n<p>It goes without saying, of course, that we want the former to happen. After all, declining prices are only good for short sellers.<\/p>\n<p>With that in mind, here&#8217;s what&#8217;s troubling me&#8230;<\/p>\n<p>At the end of September 2013, analysts estimated that S&amp;P 500 companies would grow earnings by 9.6% in the fourth quarter.<\/p>\n<p>Over time, analysts <em>always <\/em>revise those estimates downward as they get more data. In fact, during the last five years, the average decline in estimates has been 5.8%, according to FactSet&#8217;s latest <em>Earnings Insight<\/em> report.<\/p>\n<p>However, this go-round, they didn&#8217;t lower expectations as much as usual. They now expect fourth-quarter earnings to grow by 6.3% &#8211; a drop of only 3.3%.<\/p>\n<p>That means either the underlying data driving their calculations strengthened &#8211; or analysts are way too optimistic.<\/p>\n<p>If it&#8217;s the latter, the stage could be set for major disappointments. Investors don&#8217;t tend to take kindly to companies reporting lower-than-expected profit growth.<\/p>\n<p>So, like I said before, companies better bring it when it comes to reporting growth results. Otherwise, stock prices could start dropping &#8211; quickly.<\/p>\n<p><strong>Why So Glum, Chum?<\/strong><b><\/b><\/p>\n<p>Guidance promises to be another critical factor this earnings season.<\/p>\n<p>Why? Because an obvious disconnect currently exists between the underlying economic data and company outlooks&#8230;<\/p>\n<p>You see, the latest economic reports, most notably the recent GDP figures, point to an economy that&#8217;s accelerating. And more economic activity on the horizon <em>should<\/em> translate into more sales and profits for companies.<\/p>\n<p>However, the overwhelming majority of S&amp;P 500 companies that provided guidance so far don&#8217;t reflect such a reality. Of the 107 companies in the S&amp;P 500 that have issued fourth-quarter earnings guidance, 88% issued negative guidance.<\/p>\n<p>Granted, companies love to underpromise and overdeliver. Hence, the five-year average percentage for negative guidance of 64%, according to FactSet. But we&#8217;re talking about an abnormally high level of pessimism right now.<\/p>\n<p>If companies don&#8217;t start issuing upbeat guidance, there could be trouble on the horizon that has yet to show up in the economic data.<\/p>\n<p>Bottom line: It&#8217;s common for bull markets to climb proverbial &#8220;walls of worry.&#8221; But at this stage in the bull market, slowing growth and overly negative outlooks aren&#8217;t worries we can simply overlook.<\/p>\n<p>So keep an eye on the data. Because the implications could be far more disastrous than a Cheesepocalypse.<\/p>\n<p>Ahead of the tape,<\/p>\n<p>Louis Basenese<\/p>\n<p>The post <a href=\"http:\/\/www.wallstreetdaily.com\/2014\/01\/13\/cheesepocalypse\/\">Warning: Cheesepocalypse is Upon Us!<\/a> appeared first on <a href=\"http:\/\/www.wallstreetdaily.com\">Wall Street Daily<\/a>.<\/p>\n<p>Article By <a href=\"http:\/\/WallStreetDaily.com\/\"><u>WallStreetDaily.com<\/u><\/a><\/p>\n<p>Original Article: <a href=\"http:\/\/www.wallstreetdaily.com\/2014\/01\/13\/cheesepocalypse\/\">Warning: Cheesepocalypse is Upon Us!<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>By WallStreetDaily.com Analysts and economists can&#8217;t resist fretting over the potentially terrifying impact of the Fed&#8217;s taper, which begins this month. I&#8217;m here to tell you that a more dire crisis is unfolding &#8211; an imminent shortage of everyday Americans&#8217; most beloved commodity. &#8220;We want you to hear directly from us that it&#8217;s true,&#8221; reads &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/www.investmacro.com\/forex-news\/2014\/01\/13\/warning-cheesepocalypse-is-upon-us\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Warning: Cheesepocalypse is Upon Us!&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[],"tags":[],"class_list":["post-46215","post","type-post","status-publish","format-standard","hentry"],"_links":{"self":[{"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/posts\/46215","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/comments?post=46215"}],"version-history":[{"count":0,"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/posts\/46215\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/media?parent=46215"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/categories?post=46215"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.investmacro.com\/forex-news\/wp-json\/wp\/v2\/tags?post=46215"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}