![\"NIKE\u2019s](\"http:\/\/www.profitconfidential.com\/wp-content\/uploads\/2013\/09\/260913_PC_clark.jpg\" "\\"NIKE\u2019s")
<\/a>One important company<\/a> that reports its latest earnings this afternoon is NIKE, Inc. (NKE). This company is very good at making money for shareholders, and it should be on every long-term investor\u2019s list to consider when it\u2019s down on the stock market. NIKE has proven itself to be an excellent operator, even in the face of persistently slow economic growth.<\/p>\nIt\u2019s very difficult these days to find consistent wealth creators. You need an underlying business that continues to stay ahead of the marketplace, and you need financial metrics that consistently keep institutional investors happy. The combination of factors required to produce both is difficult for any company to maintain. So far, NIKE\u2019s been pretty good at it.<\/p>\n
Today, NIKE reports on its fiscal first quarter of 2014. In its previous quarter, the company generated seven-percent growth in revenues to $6.7 billion. Fully diluted earnings per share grew an impressive 27% to $0.76. Cash and short-term investments swelled, and for all of fiscal 2013, the company bought back 33.5 million shares for $1.7 billion.<\/p>\n
It would not surprise me at all if NIKE boosted its quarterly dividend once again. The company\u2019s 10-year stock chart is featured below:<\/p>\n
Chart courtesy of www.StockCharts.com<\/i><\/p>\n I\u2019ve always found it kind of odd that the running shoe business can continually be so successful over time, but it is for NIKE. Several Wall Street analysts recently boosted their earnings estimates on the company for its fiscal first quarter of 2014 and fiscal year 2014.<\/p>\n I believe a company like NIKE is a worthwhile buy as a long-term holding when it\u2019s down on the stock market. As a proven operator, this position isn\u2019t typically down for long, and this is more so because of market-related trends than operational weakness. (See \u201cWhy Corporate Earnings Are Taking a Back Seat to the Fed<\/a>.\u201d)<\/p>\n I like proven and consistent wealth creators like this company. It might be a mature, old-economy type of business, but consistency of return on investment is a valuable thing. While you can\u2019t predict the future, NIKE has proven in the past that it can deliver.<\/p>\n I would say that this stock is fully priced right now. But it typically is because it just keeps growing. Last quarter, NIKE noted that it experienced sales weakness in Western Europe and Greater China. But it still managed to generate a solid gain in revenues, which for many other companies of the same size, is no longer achievable.<\/p>\n I look forward to reviewing NIKE\u2019s numbers and its form 10-Q, which is much more revealing.<\/p>\n This year\u2019s stock market leaders are highly likely to continue to be next year\u2019s market leaders. Blue chip<\/a> leadership is alive and well, and a company like NIKE, which is a mature business and brand, certainly might experience a slow quarter every once in a while. But the company\u2019s track record, to me, is very meaningful. Even though the stock is at an all-time high, I wouldn\u2019t bet against this enterprise.<\/p>\n![\"Nike](\"http:\/\/www.profitconfidential.com\/wp-content\/uploads\/2013\/09\/Nike-Inc-Chart.jpg\" "\\"Nike")
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